GM600 TCO's and Project Requirements

BUSINESS PLAN

If you want, just add a link to a document...
Below are the TCOs for GM600

A	Concisely, and effectively, present a complete description of a business in the form of a written business plan and effectively present the business plan orally to prospective investors or lenders.
B	Integrate the key points that will attract the attention of an investor or lender as appropriate: evidence of customer acceptance, appreciation of lenders’ or investors’ needs, evidence of focus, proprietary position into a cohesive business plan.
C	Interpret the several components of the business plan in relation to each other and the business as a whole and within the industry.
D	Prepare an executive summary in a form generally accepted by the financial community.
E	Prepare a company/management plan in a form generally accepted by the financial community.
F	Prepare a marketing/sales plan in a form generally accepted by the financial community.
G	Prepare an operations plan in a form generally accepted by the financial community.
H	Prepare complete financial projections for a business venture.
I	Construct capital structure and target capital sources appropriate to the business.
J	Realistically value the firm using one or more appropriate methods.

Below is the outline for the MBA syllabus:

Week/Unit, TCOs and Topics	Readings/Activities	Online Assignments
Preview Week	During Preview Week, take time to begin skimming all of the chapters in the reference book which are assigned throughout the course. Review the "Course Map" on the Course Home. Download and review the GM600 Master Plan Document.xls which is in Doc Sharing.	Please review the marketing plan that you completed in MM522. Could this plan be expanded into a comprehensive business plan? If you want to develop the plan further in this course, then: Go to the Teamwork section and introduce yourself for the purpose of "recruiting" other team members.
Week/Unit 1 of the course TCO's A, B, C Focus: Teamwork	Read chapters: Chapter 1: The Successful Business Chapter 2: Getting Your Plan Started Chapter 3: Making Your Plan Compelling	Team Formation (Teams can have 3 or 4 members). Email your instructor with your team names, and sign up in the Team Membership under Teamwork. Team Charter (available in Doc Sharing) and Enterprise Description due in Drop Box before 2nd class.
Weeks/Units 2-5 of the course All TCOs Focus: General	During Weeks 2-5, each team member should do the readings associated with his or her section of the plan to which assigned. Begin preparing the deliverables which will be due. You will find the links to these readings under each topic section in the course, on the "Assignments" tabs.	Each team member begins working on their portion of the project. Continue your online research, including: Marketing Team: begin primary research and all secondary online research for plan. Operations Team: begin assimilating the HR plan, IT portion, and day to day operations plans. Finance Team: Open the finance plan program (available to download from the shell or on CD with deluxe edition of text) and begin asking the team questions and creating financial assumptions.
Week/Unit 3 TCO B & F Focus: Marketing	Marketing Reading: Chapter 7: Target Market Chapter 8: The Competition Chapter 10: Marketing Plan and Sales Strategy Chapter 14: Community Involvement & Social Responsibility Team Meeting with instructor -- focus on marketing	Marketing Plan Draft due this week (WK3) in Dropbox.
Week/Unit 4 of the course TCOs E & G Focus: Operations	Operations reading: Chapter 11: Operations Chapter 12: Technology Plan Chapter 13: Management & Organization Chapter 15: Development, Milestones pp 221-229 Team meeting with instructor -- focus on operations	Operations Plan Draft due this week (WK4) in Dropbox.
Week/Unit 5 of the course TCOs H, I, J Focus: Finance	Finance Reading: Chapter 16: The Financials Chapter 19: Sending out the plan and looking for money Team meeting with instructor -- focus on financials	Financial Plan Draft due this week (WK5) in Dropbox.
Week/Unit 6 of the course TCO A & I Focus: Integration	Chapter 15: Development, Milestones pp 221-229 Team meeting with instructor -- focus on valuation and exit strategy	Work on valuation models found in Doc Sharing.
Week/Unit 7 of the course TCOs A & D Focus: PowerPoint, Presentation & Executive Summary	Chapter 4: Executive Summary Chapter 17: The Plan's Appendix Chapter 18: Preparing your plan Chapter 22: Time-Saving Tips Team meeting with instructor -- focus on total plan and presentation	Revise and assemble the final plan. Begin working on ppt and Executive Summary. Plan polishing should begin. Future Valuation and exit strategy draft reviewed in team meeting and submitted.
Week 8 All TCOs All Topics	Final Project due to Instructor One bound copy and one electronic copy delivered to instructor during final class. Live presentation and discussion with panel to occur during final class.